"Spotify" has taken an important step in the video podcast field. The company announced that its podcast platforms, "Spotify for Creators" and "Megaphone", will now support HTTP "Live Streaming" (HLS) technology developed by "Apple".
Modern.az reports that "Engadget" platform has published information about this.
Let's recall that Apple added HLS support to the Apple Podcasts application with the iOS 26.4 update in February of this year. Now, Spotify's transition to this standard means that video podcasts previously broadcast only on the Spotify platform will be able to be distributed via Apple Podcasts in the future.
HLS technology was developed years ago to make video streaming more stable and optimized on iPhones and other mobile devices. This system provides a number of advantages to video podcasts. For example, users will be able to automatically switch between video and audio-only modes depending on internet speed and device status. In addition, features such as offline downloading and dynamic ad placement will also be supported.
Dynamic ad integration is considered an important innovation, especially for podcast creators. Thanks to this technology, ads can be automatically placed according to the user and region, which increases monetization opportunities.
